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Agritechnica−powered FutureAg Expo announces conference program

DLG e.V.

Seven key pillars: sustainable agriculture, energy, innovative machinery, supply chains, biosecurity, agricultural technologies and smart farms, and the human connection – Agritechnica-organizer DLG is co-organizer

(DLG). “FutureAg Expo 2024 – Powered by Agritechnica”, a new trade exhibition and conference to be held in Australia will showcase the future of the region‘s agricultural industry, highlighting the latest in cutting edge technology to improve productivity and sustainability. Reaching farming professionals in Australia, New Zealand and Asia Pacific, FutureAg Expo will be held across three days, commencing  Wednesday, 17 April – Friday, 19 April 2024 at Melbourne Showgrounds, Australia.

To be hosted by Hannover Fairs Australia and jointly organized by the DLG (German Agricultural Society), FutureAg Expo 2024 is the first of its kind trade event in Australia, allowing the agribusiness sector to connect with industry pioneers and provide direct access to the latest in cutting edge agricultural technology and innovation.

Mike Nissen, Commercial Director at Hannover Fairs said the event is the only trade exhibition and conference which explores the whole value chain.

“Australian agriculture is on the cusp of revolutionary innovation and FutureAg 2024’s purpose is to provide first-hand access to the products and services, equipment and 4.0 technologies that are leading the way and unpack the opportunities that they bring across the whole value chain to improve productivity and efficiency.”

Benefitting from DLG’s successful farming focused approach for Germany-based Agritechnica, the world’s leading agricultural machinery exhibition, FutureAg Expo will equip its visitors with professional knowledge through its extensive conference, interactive workshop, live demonstrations and networking program.

“Agritechnica is a known by farming professionals throughout the world as an event associated with technical innovations, trends and professional knowledge in agriculture. We are pleased to be applying the Agritechnica approach to the new FutureAg Expo. Our subsidiary DLG Asia Pacific based in Thailand will be supporting the new show with its large network of agricultural experts, top industry players and progressive farmers in the entire Asia Pacific region,” said Jens Kremer, Managing Director, DLG International.

Whether it be autonomous vehicles or smart irrigation systems, the exhibition will provide a hands-on opportunity to explore the latest technology and machinery.  As farmers and primary producers also want to know what they can do in their own enterprises now, the professional program will provide in-depth presentations, conferences and discussions.

The two-day conference will explore seven key pillars: sustainable agriculture, energy, innovative machinery, supply chains, biosecurity, agricultural technologies and smart farms, and the human connection.

The conference program includes keynotes from industry leader Olympia Yarger, founder of agritech start-up Goterra and 2023 ACT Australian of the Year, and David Lamb, Chief Scientist for the Food Agility Cooperative Research Centre.

Agribusiness researcher Mark Fletcher will provide practical insights on developing farmgate strategies, while DataFarming’s Tim Neale will share the transition to digital agronomy. Farmo Founder Nick Seymour will explore key insights around the barriers to adoption in agtech on the Expert Stage within the exhibition.

The National Farmers’ Federation in Australia will also bring a wealth of expertise and experience to FutureAg Expo, exploring sustainable practices, trade strategies, the impact of climate change on agriculture and discuss key policy areas impacting the industry.

The conference is an opportunity to connect and collaborate with our industry’s leaders, innovators and professionals, addressing the challenges, opportunities and insights which will advance Australia’s and the region’s agriculture now and in the future.

To register or for more information on FutureAg Expo 2024, including exhibitor and sponsorship opportunities, visit

FutureAg Expo is the second spin-off of Agritechnica, after Agritechnica Asia, held in Thailand in even years and from 2025 in Vietnam in odd years,  This expansion is spart of the aims of the German Agricultural Society (DLG), a non-profit organization, to further agricultural knowledge across borders.

About DLG:

With more than 31,000 members, DLG is a politically independent and non-profit organisation. DLG draws on an international network of some 3,000 food and agricultural experts. Through its subsidiary, DLG International, DLG operates has subsidiaries in nine countries and also organizes over 30 regional agricultural and livestock exhibitions worldwide. DLG’s leading international exhibitions, EuroTier for livestock farming and Agritechnica for agricultural machinery, which are held every two years in Hanover, Germany, provide international impetus for the local trade fairs.

The DLG subsidiary DLG Asia Pacific, based in Bangkok and active in the whole Asia Pacific region, was established in 2020 in response to local demand, particularly from ministries of agriculture, for DLG’s core competencies in professional agricultural knowledge platforms. DLG Asia Pacific works closely with DLG’s subsidiary in China, DLG AgroTechService, leveraging the expertise of both subsidiaries and further expanding networks in Asia to promote the regional agri-food industry and jointly develop new formats.


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