Coca−Cola expands youth empowerment programme ahead of Milano Cortina 2026
10 October 2025 – Worldwide Olympic Partner Coca-Cola, through its bottling partner Coca-Cola HBC, is supporting young people in Italy as they prepare to enter the workforce, through the expansion of its #YouthEmpowered initiative. The Coca-Cola HoReCa Masterclass: Towards the Olympic Winter Games initiative…
Mental health matters: athletes leading the way on World Mental Health Day
10 October 2025 – When Olympians speak openly about their mental health, they do more than share their stories – they help others feel less alone. To mark World Mental Health Day, the International Olympic Committee (IOC) is shining a spotlight on…
Centro Stile Lamborghini: Shaping the Future of Design
From a multidisciplinary team to the Manifesto concept, the Sant’Agata hub defines the design language of the brand’s future Sant’Agata Bolognese, 8th October 2025 – In the world of super sports cars, design is never just a matter of aesthetics: it is…
Lamborghini Super Trofeo Europe title battles set to heat up as Barcelona hosts penultimate stop on the 2025 calendar
Geraci-Knopp hold the advantage at the top of the Pro standings as series heads to Spain Sant’Agata Bolognese, 8 October 2025 – The 2025 Lamborghini Super Trofeo Europe season enters its closing stages this weekend with the Circuit de Barcelona-Catalunya hosting…
Lamborghini SC63 aims to finish on a positive note in IMSA GTP finale at Petit Le Mans
Daniil Kvyat returns to the wheel of the #63 LMDh alongside Grosjean and Mortara at Road Atlanta Sant’Agata Bolognese, 7 October 2025 – The Lamborghini SC63 will contest its final IMSA WeatherTech SportsCar Championship race in the GTP class, before the…
2025 CUC PFL/GPFL: Week 3 Review
Prospect Primary powers past Red Bay Primary As the summer heat continues into October, action on the football fields across Grand Cayman during the third week of play in the CUC Primary Football League (PFL) and Girls’ Primary Football League…
2025 Concacaf Central American Cup Semifinal and Play-In Matchups and Schedule Confirmed
Miami, FL (Friday, October 3, 2025) – Concacaf has confirmed the schedule and matchups for the 2025 Concacaf Central American Cup Semifinals and Play-In. The home-and-away series will take place October 21-23 (first legs) and October 28-30, 2025 (second legs). The…
adidas introduced TRIONDA at landmark events in New York, Toronto and Mexico City, with World Cup Legends Jürgen Klinsmann, Cafu, Zinedine Zidane, Alessandro Del Piero and Xavi joining the brand in Brooklyn
adidas this week introduces the world to TRIONDA, the Official Match Ball of FIFA World Cup 26™, by taking over skylines across the United States, Canada and Mexico. The brand opened the week with a tribute on the Exosphere – the iconic…
Milan to host International Conference on IP protection ahead of Milano Cortina 2026 Olympic Winter Games
03 October 2025 – The Olympic Games are a global celebration, but they also represent a significant target for counterfeiting and ambush marketing. Protecting the Olympic brand is critical not only to preserving the values of the Games, but also to…
adidas Unveils ‘Trionda’ – the Official Match Ball of the Fifa World Cup26™
Today, adidas reveals TRIONDA – the Official Match Ball for the FIFA World Cup26™ – kicking off the countdown to football’s biggest international tournament. TRIONDA is a celebration of the nations that will host the tournament – Canada, Mexico and…
