IEyeNews

iLocal News Archives

AI-Powered Martech: Strategies from Mastercard, CBRE and Colgate-Palmolive

Hindered by fragmented tech stacks, brands are looking towards AI integrations to streamline workflows and deliver frictionless experiences to their customers.

That’s why Reuters Events are hosting ‘Unify your Martech Stack to Drive Connected Experiences’ (April 11, 12-1 pm EDT), an exclusive webinar showcasing four dynamic companies leveraging AI tools for enhanced operational efficiency, scalable data collection, and personalized customer recommendations.

Don’t miss out – register today to watch live or on-demand

Explore four key benefits of integrating AI into your tech stack:

  • Overcome fragmented data: leverage AI to analyze large volumes of disparate data sources and extract meaningful customer insights.
  • Create an AI-first social strategy: incorporate advanced AI social listening tools to interpret public sentiment towards your brand.
  • Deliver seamless customer experiences: adopt GenAI into your tech stack for personalized recommendations, delivered in real-time.
  • Elevate your marketing strategy: consolidate Martech tools into a single, unified platform that’s powered by AI to drive efficiencies.

Featuring an expert panel, including:

  • Jay Altschuler, SVP, Global Media & Agency RelationsMastercard
  • Gurjot Sidhu, Global Head, Digital MarketingCBRE
  • Amy Benford, VP, GM, North America Integrated Brand ExperienceColgate-Palmolive
  • Vincent Washington, VP, CXM Best Practices GroupSprinklr

Don’t miss out – view the full session outline and register today

If you can’t join live, sign up anyways and we’ll send you the webinar recording.

Kind regards,

Sofia Gerrard
Global Project Director

Reuters Events

+44 (0) 2031978483
[email protected]

LEAVE A RESPONSE

Your email address will not be published. Required fields are marked *