Hideki Matsuyama Shines on Sunday, Takes Hero World Challenge in Playoff
Dunlop Sports HUNTINGTON BEACH, Calif., Dec. 7, 2025 – Delivering a sizzling Sunday finish, Srixon staffer Hideki Matsuyama captured the Hero World Challenge in a playoff, earning his second career title at the event and marking his first appearance since…
Crafted for Effortless Play, XXIO Introduces the All−New XXIO 14
HUNTINGTON BEACH, Calif., Dec. 8, 2025 – Leading the way in ultralightweight, luxury golf equipment for Women and Seniors, XXIO® is proud to introduce its most ambitious product line yet: the all-new XXIO 14 and XXIO 14+. Designed with revolutionary…
IOC President Coventry calls for unity within the anti−doping community at World Conference on Doping in Sport
04 December 2025 – A strong call for unity within the anti-doping community in support of the world’s athletes was made by the IOC President and double Olympic champion in swimming, Kirsty Coventry, during the opening of the 6th World Conference on Doping in…
IOC Athletes’ Commission welcomes five new members
04 December 2025 – The President of the International Olympic Committee (IOC), Kirsty Coventry, has appointed five new members of the IOC Athletes’ Commission (AC), ensuring that the AC reaches its full composition in time for the Milano Cortina 2026 Olympic Winter Games. The five Olympians…
Built for Better: Srixon’s New ZXiR Irons Redefine Game Improvement
HUNTINGTON BEACH, Calif., Dec. 4, 2025 – Expanding its acclaimed ZXi Iron family into the game improvement category like never before, SRIXON® introduces their all-new ZXiR and ZXiR HL Irons. Built with new materials, obsessive craftsmanship, and unmistakable Srixon shaping,…
Automobili Lamborghini brings Italian artistry to Miami Beach with a uniquely designed Temerario during Art Basel Miami 2025
The first Temerario delivered in the Americas highlights the extensive personalization possibilities of Lamborghini’s Ad Personam program Sant’Agata Bolognese/Miami, FL December 4, 2025 – Automobili Lamborghini unveiled a special Temerario[1] Ad Personam last night at an exclusive event in Miami Beach. Presented…
Turin Motor Show 1965: the chassis that ignited the Miura legend
Sixty years ago, Lamborghini unveiled what is usually kept hidden: a revolutionary mechanical layout that anticipated the shape of the world’s first supercar. Sant’Agata Bolognese, 1st December 2025: In Turin, in November 1965, it is not a car that captures the attention…
adidas Re−defines Game−changing Control with Launch of New Predator
Today, adidas unveils the all-new Predator – the latest innovation in the brand’s most iconic football boot franchise. Created for players who command every moment, the new silhouette evolves the legendary Predator DNA for a generation whose game is defined…
ASICS launches the SHINE PACK, empowering players to shine bright on the cour
[1 December 2025 – Hoofddorp, The Netherlands] – ASICS launches the SHINE PACK – inspired by the ‘Aurora’ Northern Lights – to empower players to shine even brighter on the court. The ‘Aurora’, symbolising brilliance and transformation, has inspired the design…
adidas Unveils the New Barricade – Built on Legacy, Designed for Control
Today adidas unveils the fourteenth iteration of the Barricade tennis shoe, a footwear franchise worn by major tournament winners for over 25 years. The new design draws inspiration from the shoe’s enduring legacy, reimagined for the style and physical demands…














