December 1, 2021

Affluent shoppers are abandoning traditional retailers — and now cheap fast fashion is taking over

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By Mallory Schlossberg From Business Insider Fast fashion has become popular largely because of its signature cheap prices. Stores like Forever 21 and H&M churn out affordable runway knockoffs, which are particularly appealing to cash-strapped teens. But now Refinery 29 is reporting that these retailers are abandoning the very thing that made them so successful: […]