November 14, 2019

What is the future for older audiences and ‘The Digital Divide’?

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How are media companies looking at how they can Connect, Create and Contribute to their older audiences? By Clare Cavanagh From Reuters Community Each year in May, people engage in celebrating and honouring Older Americans’ Month in the U.S. Established in 1963 by President John F. Kennedy, this day encourages people to recognize the contribution […]

Why reinventing your mobile storytelling matters and how to do it

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By Sahar Amwe From Reuters Community With a rise in users engaging with news on smartphones, news publishers are rethinking their mobile storytelling strategies. Findings from last year’s Digital News Report, found that 62% of smartphone users were accessing news through their devices. With the number of smartphone users expected to rise to 2.5 billion in 2019, […]

Making the most out of audio and voice

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As audio-enabled smart speaker devices have seen a sharp rise in popularity this year, there are definite opportunities to monetize and reach wider audiences. By Sahar Amer From Reuters Community he popularity of using smart speakers is growing at a similar pace to the use of mobile phones. The International News Media Association (INMA) report, Audio […]

Cute, fail and win; the monetization of UGC and viral video

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By Giles Crosse, Reuters Community Jukin Media curates tens of thousands of User Generated Content (UGC) clips, unlocking major revenue streams for creators and businesses. By 2020, there will be some 6.4 billion connected cameras in the world. The UGC they capture is growing exponentially into an almost limitless creative resource. But effectively leveraging UGC for […]

Reuters Connect is open!

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For the first time in our 168 year history we’re opening up our platform so you can see all we have to offer. Described as ‘the world’s biggest shop window for news content’, Reuters Connect features over 15 million assets from Reuters and partners including BBC, Variety, USA Today Sports, Newsflare, and more. Why are we doing this? Well, […]