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Face wanted for Yellow Pages

Cayman Islands Yellow Pages is launching an online talent search via Facebook and Twitter in support of the company’s new “Find and Discover”
marketing initiative.

Do you have what it takes to become the next face of Cayman Islands Yellow Pages? Upload your best photo and you could be selected to appear in one of our upcoming photo shoots! It’s that easy
to enter!

The online promotion invites the community (18 or older) to Get Discovered for the chance to participate in a paid photo shoot supporting the new communications campaign.

The Get Discovered social media campaign is scheduled to run through December 31st.

This promotion will be accessible via a customised Facebook Application page at http://www.facebook.com/CaymanIslandsYellowPages.

Those interested in participating will be able to enter by simply uploading both a Headshot and Full Body photograph, additionally, the community at large may vote on their favorite submissions via an interactive Photo Gallery.

“We would like to encourage everybody to participate as we are actually looking for everyday people, not only professional models”, said Eileen Keens, Marketing Manager for Global Directories.

The Get Discovered promotion will be supported by traditional advertising channels such as radio and newspaper ads throughout the Cayman Islands. In order to engage users via social media, Twitter participants will be asked to tweet pictures to the Twitter account @Cayman_YP and to promote the “talent search” using the hashtag #GetDiscovered.

All entries will be reviewed and judged by a panel of Cayman Islands Yellow Pages personnel and their marketing team.  Winners will be featured in an upcoming photo shoot for the company’s new “Find and Discover” marketing campaign.  Additionally, the selected winners will receive CI$600, a 16GB iPod Nano, and a CI$50 Apple iTunes Gift Card.

The entry receiving the most votes, via the customized Facebook Application, will be named the “People’s Choice” winner and will receive an iPod Nano as well as an Apple CI$25 Gift Card.

For more information please contact Eileen Keens at 814-1798 or [email protected]

 

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